Mr. Hero Gets a Fresh New Look with Help from East Coast Chair & Barstool
From our news desk…
When Mr. Hero Restaurants, a network of specialty sandwich quick service restaurants in Northeast Ohio, needed a fresh new look in their 89 chain stores, they turned to the Internet to see who could help.
“When we found East Coast Chair & Barstool online and saw that they had started very humbly as a husband and wife duo from the basement of their home and have grown into a company generating multi-million sales dollars, we knew they would be a great fit for our own locally started business,” says Sharon Merico, Director of Operations at Restaurant Developers Corp., the corporate franchising company behind Mr. Hero Restaurants.
The husband and wife who started the e-commerce hospitality furniture company in 2002 are Dave and Janene DiSanti, who have taken what began as an eBay hobby to what East Coast Chair & Barstool is today – a family-operated corporation which operates three uniquely branded Web sites, manages in-house production of hand-crafted restaurant booths made by on-staff Amish craftsmen, and specializes in restaurant and resort furniture.
“When I received the call from Mr. Hero, I couldn’t wait to meet with them in person and show them some options for their new restaurant furniture,” Dave says. “I took several samples, but after discussing their stores’ interior designs, we decided to create a custom look for their restaurants.”
The new chairs are a redesign of our standard window pane back metal restaurant chairs. The frame of the chair is a true 16-gauge metal with a durable black sandtex powder coat finish. Adding a solid beech wood accent top and matching wood seat not only was fashion forward but took the standard 17-pound chair and made it a heavier 24-pound commercial grade chair, which will serve the customer for years.
“It’s exciting to work with Mr. Hero, because we are working with not just one company but 89 different franchise locations. Being able to give them a consistent look in all their stores has been rewarding,” says Dave. “I think their customers will really enjoy how sharp their stores will look.”
Mr. Hero Restaurants are scheduled to receive their new restaurant furniture in October. You can visit Mr. Hero online at: http://www.mrhero.com.