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How to Plan A Mother’s Day Brunch

It’s one of those holidays that will just creep up on you. And then next thing you know it is here and you aren’t as prepared as you’d like to be. According to the National Restaurant Association, Mother’s Day is the busiest restaurant day of the year. At least 37% of the population has plans to dine out for Mother’s Day. To help you stand out from the all the ...

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Valentine’s Day Promo Ideas For Restaurants

One of the busiest days in the restaurant industry is fast approaching, and you don’t want to be caught off guard. Valentine’s Day is the second biggest day for dining out, second only to Mother’s Day. A quarter of Americans eat out to celebrate the holiday with their special someone. That totals about 8 billion dollars spent in restaurants across the United States. What restaurant doesn’t want a piece of ...

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Facebook Local: How Facebook’s Latest App Could Affect Your Restaurant

Social media is a constantly changing medium that can be hard to stay on top of. while you may be overwhelmed with the amount of apps there are out there, there is a new one that should definitely be on your radar. Recently Facebook launched its latest app called Local and it could have a major effect on the restaurant and hospitality industry. But don’t worry, we’ve done the research ...

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Loyalty Programs: The Profit Behind the Rewards

The phrase “customer loyalty program” often brings to mind images of punch cards and freebies, but loyalty programs have evolved through the years into so much more. Technology and data mining techniques have turned the programs from cheap promotional tactics into big data goldmines that allow smart establishments to tailor their marketing to each customer.  In this article, we’re going to take a look at the different types of loyalty ...

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How to Plan and Host a Beer Festival

Beer festivals are a great way to introduce craft beer to your area. If you are a brewer, it can be a win-win situation, one where organizers of the event profit from the event itself while local brewers benefit from improved business visibility. Beer festivals are also a way to help people feel comfortable trying types of beers they normally wouldn’t. An attendee could try a beer, have it become ...

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How Your Restaurant Can Capitalize on the Holiday Season

With all the hustle and bustle of finding gifts and making sure everything is just right, the holiday season is busy for everyone. With your competitors trimming the tree and decking the halls, you’ll want to make sure your restaurant stands out. It's the time in a year when people are looking to spend some serious money and there are a few things you can do to take advantage of ...

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Back to School Promotions To Boost Your Restaurant’s Bottom Line

School zone signs are flashing, commutes are taking longer, and the yellow buses are hitting the road. It is hard not to notice that school will soon be back in session, if it hasn’t already started. You’ve probably received flyers in the mail promoting the latest back to school sales on clothes and office supplies. If you are wondering how to bring these back to school promotions into your restaurant ...

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