A Hard Dose of Reality at NRA 2016

In May, I had the opportunity to attend the NRA Show’s first crowdsourced session Reality Gets Real with Jon Taffer & Chef Robert Irvine, two of the industry’s most recognizable television personalities.  As a huge fan of both of their shows, and as the marketing manager for East Coast Chair & Barstool, the national furniture sponsor of Bar Rescue, Season 4, I had been looking forward to this session since ...

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Instagram for Your Restaurant: How to #DoItTheRightWay

Social media is everywhere. Everyone has an account on Facebook, Twitter, and/or Instagram that they use on a daily basis. These avenues not only keep us connected with others, but they also help us find people and places in an instant. And let’s face it, instant gratification is now the way of the world. Let’s narrow this social media frenzy down to just one platform; Instagram. Instagram has gained millions on ...

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Easy Tips To Create Fabulous Cinco de Mayo Promotions

If you’re looking for a fun and effective marketing promotion that’s sure to attract customers, maybe it’s time to create a new tradition using a popular holiday that’s become a springtime favorite around the country—Cinco De Mayo, the fifth of May.   Invite Your Customers to a Cinco de Mayo Party This Mexican holiday, celebrated mostly in the United States, has been popular in the southwest for a long time, but has been ...

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